As App Strategy and Industry Insights Director at Pugpig, Kevin Anderson leads research and thought leadership. He researches app strategy and best practices to support more than 130 publishers, broadcasters and membership organisations on the Pugpig app platform.

Media innovator, community builder and transformational leader: Kevin developed engaged journalism projects as BBC News Online's first correspondent in the US and launched the Culture and Sport blog networks and the Observer Food Monthly blog as The Guardian's first blogs editor. He has led four Gannett newsrooms as executive editor and news director, and he led a product and digital transformation team at a major public broadcaster in the US with a monthly audience of 2.3 m people.